Collaborations 1.1

Balmain x Victoria Secret

The sell out
The collection everyone wanted
and why?

Because VS had opened its doors to the luxury fashion house Balmain. Adding everything you could possibly want into your lingerie set, sexy and power with a hint of punk.

So why was this such a big thing? well it was the first ever time vs had let another designer in to their fashion show and create a collection. Not just any collection tho, a limited edition yet sexy as fuck one. So much so it all selled out after only 48hrs of release. And if that docent say something for sales and market then I don't know what does. 

The luxury collabaration opened the rock/punk section of the 2017 fashion show, and everyone was in aww. Even the Angels. So much so angel Adriana Lima worn VS x Balmain Swarovski Long Line Bra to the after party. While the other angels showed their approval of it by wearing the collection on and off the catwalk. 

Taylor x

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https://www.balmain.com/wx/balmain/projects/balmain-x-victorias-secret

https://www.standard.co.uk/fashion/news/victorias-secret-x-balmain-has-hit-stores-and-is-selling-out-fast-a3706231.html